Apr 24, 2024  
2022-2023 Undergraduate Bulletin 
    
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2022-2023 Undergraduate Bulletin [ARCHIVED CATALOG]

HETM 3143 - Hospitality Sales and Marketing

Sem. Hrs: 3

This course examines the general stages of the personal selling process as they apply to the hospitality industry. In addition, the supporting roles of sales technologies and other components of the marketing mix are discussed. Fall.

Prerequisites: HETM 2013 .