Marketing, Graduate Certificate

The Graduate Certificate in Marketing is designed for individuals who want to develop the skills needed to effectively work in today’s complex marketing environment. The program provides students with in-depth coverage of the core components of marketing theory as applied in a dynamic, data-driven, digital world. Students in the program acquire the techniques and tools necessary to analyze marketing situations and develop effective integrated strategic marketing plans.

University Requirements:

See Graduate Degree Policies for additional information

Core Requirements:

MKTG 6223 - Strategic Marketing Sem. Hrs: 3
MKTG 6263 - Seminar in Contemporary Marketing Issues Sem. Hrs: 3

Select two of the following:

GSCM 6283 - Global Supply Chain Management Sem. Hrs: 3
MGMT 6463 - Leadership Development Sem. Hrs: 3
MKTG 6213 - Healthcare Marketing Sem. Hrs: 3
MKTG 6233 - Promotional Strategy Sem. Hrs: 3
MKTG 6243 - Services Marketing Strategy Sem. Hrs: 3
MKTG 670V - Marketing Internship Sem. Hrs: Variable

Arkansas State University

www.astate.edu

Marketing, Graduate Certificate

University Requirements:

Core Requirements:

Select two of the following:

Sub-total: 12

Total Required Hours: 12

www.astate.edu

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Marketing, Graduate Certificate

University Requirements:

Core Requirements:

Select two of the following:

Sub-total: 12

Total Required Hours: 12