Social Media Management, Certificate

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The Program will prepare students to have the skills, depth, and focus to develop, implement and manage communication strategies that employ digital advertising campaigns and social media strategies, measure effectiveness of online advertising campaigns, and construct multimedia content for online and social media sites to achieve strategic communication goals of organizations.

Required Courses:

STCM 3133 - Interactive Advertising Sem. Hrs: 3
STCM 4333 - Social Media Measurement Sem. Hrs: 3
STCM 4213 - Social Media in Strategic Communications Sem. Hrs: 3
STCM 4753 - Strategic Communication Case Studies Sem. Hrs: 3

Arkansas State University

www.astate.edu

Social Media Management, Certificate

Required Courses:

Total Required Hours: 12

www.astate.edu

Visit the Office of Academic Affairs & Research >>

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Social Media Management, Certificate

Required Courses:

Total Required Hours: 12