Aug 05, 2026  
2025-2026 Undergraduate Bulletin 
    
2025-2026 Undergraduate Bulletin

MKTG 4313 - Prescriptive Analytics


Sem. Hrs: 3

Introduction to the basic optimization methods in solving a variety of business problems, including linear programming, integer programming, network models, stochastic programming, and multicriteria optimization methods. Emphasis on the use of computer software in performing business optimization analysis. Fall.